Movement made approachable
JR Pulse is being shaped around accessible exercise discovery, personal profile tools and a growing library of movement content.
- Exercise library
- Personal profile
- Routine support
Our portfolio
Brands and concepts for different parts of everyday life.
JR Phoenix develops each idea with a distinct audience and identity. Some are actively in development; others form part of our longer-term brand portfolio.
Digital wellbeing
JR Pulse
A movement and wellbeing app in development, designed to give people a clear way to explore exercise content and support consistent personal routines.
Currently in development
The product is being developed as part of JR Phoenix's digital portfolio, with its experience and content expanding in planned stages.
- Mobile experience
- JR Phoenix product
Portfolio areas
A broad field of focused ideas.
Names shown below represent projects and concepts within the JR Phoenix portfolio. Availability and stage of development vary by brand.
Voice, reflection and ideas
Original platforms and creative concepts centred on perspectives, books and audio experiences.
- The JR Voice
- E-Book Library
- Sounds of Tranquility
- Laughing Through Pain
Identity-led brands
Distinctive concepts with individual voices across fashion, expression and modern living.
- GiGiLaBella
- Bello Gianni
- Queen Dazzler
- ModLife
Ideas for home life
Focused brand concepts shaped around families, gifting, care and companion animals.
- Nannas Baby
- The Pet Box
Practical value
Retail and health-focused concepts developed around usefulness, accessibility and everyday needs.
- EU Bargain Warehouse
- Pulse Pro Health
Ask about the portfolio.
For partnerships, business information or product enquiries, get in touch.